The brief was to showcase some of our newest products and deliver the ultimate in high-end incentive travel. Big Stick hit the target with a Twelve Apostles helicopter convoy, private mansion, celebrity chef and the very best fresh local seafood. Melbourne Convention Bureau said guests were enthralled, labelling it the highlight of their visit to the region. Our menu comprised locally-sourced abalone, mussels, oysters, crab, lobster, snapper, beef, organic vegetables and cheeses all matched to local wines. Guests had the option to participate in the cooking process, sit back and relax or indulge in spa treatments in the mansion’s bedrooms.